Redefining beauty by embracing natural. Alaya partners with brands to bring you 100% clean, non-toxic, ethically sourced beauty essentials so you can feel good about what’s going on your body and the planet it comes from.
Founded in the UAE after a tireless search for safe, clean beauty products, our lovingly curated products aim to make clean, transparent beauty accessible and empowering to all women – and this is just the beginning.
Controversial ingredients, adiós!
Coming soon to the GCC.
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